Well, it just so happens you could be one and not know it. Scuppies are Socially Conscious Upwardly Mobile Persons. As mentioned in a USA Today article, you will likely find Scuppies congregated in the parking lot of Whole Foods and buying their coffee at Starbucks. It seems we are all on the band wagon to think green, to think organic, to invest with a conscience. One of the segments on the Today show gave advice on how to spend our, “organic dollars” at the produce counter. They recommend always buying organic celery, apples and strawberries . Another segment explained how Mutual Funds have established holdings that allow “green investing” and investing in stocks of “companies with a conscience”. What will the real estate market hold out for Scuppies? We have seen builders using “green” design. it will be interesting to see how our industry changes to meet and greet Scuppies.




1 comment so far ↓
Nice writing. You are on my RSS reader now so I can read more from you down the road.
Allen Taylor
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